Pokémon Go, that gained its craze in July 2016, is a game that marks your GPS location and uses your in-game avatar to move and find Pokémons in real life. That’s exactly what Augmented Reality does. Augmented Reality(AR) is all about changing the view of the reality by imposing computer-generated images over it, thus, expanding the real view. Be it healthcare, manufacturing, or education, AR is moving on its way to rule the world. According to a report by Market Research Future(MRFR), the global Augmented Reality Market is expected to grow at a CAGR of 39% between 2019-2023.
The face of Augmented Reality is such that we use it in our everyday lives and we don’t even have any idea about it. Let’s look into some apps that most of us have on our phones and use the AR technology.
Social Media apps
Social media uses AR at its basic yet the best way. Instagram and Snapchat filters have changed our way of sharing selfies and pictures. What is an Instagram or a Snapchat filter if not the basic use of AR? The Snappables games on Snapchat are simply AR selfie games. The concept of bitmoji allows us to create a 3D emoji of ourselves and step into the real world. Facebook recently came up with AR Studio, an online platform that allows users to create their own filters and share them with the world.
Although categorised as social media, Pinterest uses AR in a very different way with their Pinterest Lens that allows the users to click a picture of their surroundings and suggests them matches for the image based on the Image Recognition technology.
Though Google Translate is not an entirely an AR-based app, there is an extremely helpful feature in the app that uses the AR technology. The feature allows you to snap a photo of a text, using the app’s camera mode and translates that into a picture in real-time. Other than allowing the users to download a pack of languages, it provides a wide choice of languages when connected to Wi-Fi.
Reading about artifacts around the world in history books is getting more interesting with BBC civilisation AR. This app allows you to locate, rotate, and resize artifacts as you see it. The app starts with a tutorial that guides you to an Egyptian Mummy, hear its history, and see it with an X-Ray function. This app is available for both, Android and iOS, and provides more than 30 items to explore. History is about to get interesting with BBC civilisation AR.
When it comes to gaming, there is no way for AR to escape the field. Pokemon Go and Knightfall are known to introduce the concept of AR into gaming and that’s when the craze began. Most of us have at least wondered about fighting a zombie apocalypse. Zombie Go allows you to enter an apocalypse simulation where you can fight zombies by simply holding your phone up and fighting with the creature you see. There is also an option of turning on the game’s safe mode and keep yourself from being attacked by the undead.