The UPI is one of the most commonly used payments platform in India. It is commonly used by Indian users for transferring small sums of amount from the connected bank accounts to family, friends, and even vendors. Google is now integrating UPI for purchases made in the Google Play Store. The Play Store already supports innovative options like carrier billing via Airtel and Vodafone apart from the usual options of e-payments.
The UPI, first introduced in 2016 is now adopted by most apps and services in India. Even Google’s own digital payments app, Google Pay is based on the UPI. At present, UPI supports 141 banks in the country.
The integration of UPI was spotted in the Google Play Store v16.3.37. The company is still testing it with limited users and it is not available to all users yet. It is possible that Google plans to roll out the feature in phased manner.
The UPI payment option will appear under the carrier billing option as ‘Add bank crouton with BHIM UPI ID’ in the Google Play Store app. Users can now make payments for apps, movies, and e-books in the Play Store using their UPI ID. Users get a wide array of services to choose from including Nationalised Banks, Private Banks, Indian Post Payments Bank, Paytm Payments Bank, and Jio Payments Bank etc.
While using UPI for making payments within Play Store, users need not share their card details. UPI requires a PIN to complete the transaction, reducing the quantum of abuse.